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Reflections on the 47th OESAI Annual Conference and AGM

Written by
Tony van Niekerk
Published on
September 18, 2025
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The Organisation of Eastern and Southern Africa Insurers (OESAI) held its 47th Annual Conference and AGM in Kampala, Uganda, from 23–27 August 2025, drawing over 500 delegates to explore the theme: “The Future of Customer Experience in Insurance.”

Founded in 1973 by eight insurers, OESAI now represents 135 member companies, making this gathering a leading platform for collaboration and thought leadership. With Africa’s insurance penetration still below 3%, discussions emphasised that the industry’s future depends less on policies and premiums, and more on promises kept and experiences delivered.

The four-day programme blended keynotes, panels, and networking. Highlights included Ecobank Uganda MD Grace Muliisa’s reminder that insurance is tested when livelihoods are disrupted, as well as regulator insights on balancing oversight with innovation. Panels explored the digital-first customer, intermediaries’ evolving role, data-driven personalisation, and the urgency of climate-smart, inclusive insurance. Wellness, workplace culture, and sustainability also featured strongly.

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Tony van Niekerk
COVER

Beyond the sessions, cultural dinners, a gala evening, and CSR initiatives showcased Uganda’s hospitality and community spirit.

Three outcomes stood out: prioritising customer experience as Africa’s growth driver, creating shared benchmarks to replicate innovation, and strengthening partnerships across insurers, regulators, and adjacent industries.

The conference closed with a clear call to action: Africa’s youthful, digital-first population will define insurance demand, and success will hinge on instant, transparent, inclusive services. The sector’s transformation is no longer a question of if, but how fast and how well.

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